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How to outsource social media strategy successfully?

In my latest blog post, I delve into the ins and outs of successfully outsourcing your social media strategy. I discuss how critical it is to identify your brand's needs, select the right agency, and set clear communication and performance expectations. I also highlight the importance of staying engaged in the process, ensuring you maintain ownership and direction of your brand's voice. Outsourcing can bring expertise and fresh perspectives to your social media strategy, but it also requires careful planning and management. Go ahead and give it a read, it might just be the game-changer your business needs!

Are there more Instagram or Twitter users?

Well, folks, brace yourselves for this surprising social media showdown! I've been digging deep into the numbers game, and boy, Instagram has knocked Twitter out of the park! Yes, you read that right! Instagram, the dreamy, filter-loving app, boasts a whopping 1 billion active users, while Twitter, with its quick-witted, tweet-happy crowd, lags behind at 330 million users. So, for those keeping score, that's a clear victory for Team Instagram! #InstagramWins #SorryTwitter.

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